Google TV mobile app redesign adds new services and recommendations – TechCrunch


Next the debut of Google TV last fall, the new user interface for Chromecast devices, Google is revamping its Google TV companion app for Android. The updated version of the mobile app for Google TV includes an updated user interface, expanded set recommendations, and more TV shows and movies to watch.

The app in the early days was known as “Google Play Movies & TV” (phew!), But it changed its name to simply “Google TV” along with the changes that were rolled out to Chromecast in September. Here, users can browse 700,000+ movie and TV episodes of top streaming apps, find new things to watch, and rent or buy movies and shows, including new releases.

Now, Google is updating the look of the app with a new 16: 9 widescreen movie and entertainment posters that it says will give the app a more “cinematic” look.

Image credits: Google

Plus, add Rotten Tomatoes scores directly below each poster to help users make decisions about what they want to see next. You can also visit the detail page of a movie or TV show and mark it as “watched” to improve the app’s recommendations. This will allow Google TV to make more recommendations based on your watch history, and it might be helpful if you’re not a regular user of the app to start tailoring your suggestions to your interests. However, the feature won’t help you keep up with your progress on a show, as the Reelgood or TV Time apps allow, as you can’t mark individual episodes as watched, only entire series.

Recommendations are another feature that has been improved with the latest version to be more in line with what you would see with the TV experience. In addition to presenting more rows of personalized suggestions to navigate, the app’s recommendation system will now be based on what you’ve seen in the past, your interests from your Google account, and popular and trendy content in your region. Trending recommendations are derived from what is popular or trending on Google products, what is mentioned on the web, as well as handpicked selections from human editors. For example, you can view recommendations suggesting “summer blockbusters” or other timely suggestions.

Users will now also see new movies and recommendations being released as new content is released from the services they subscribe to.

Image credits: Google

The app has also expanded its content lineup by adding new providers like Discovery +, Viki, Cartoon Network, PBS Kids, and Boomerang, as well as on-demand content from live TV services, including of course YouTube TV, as well as Philo. and fuboTV. These providers were previously unavailable for search and discovery within the mobile app, following the platform update in the fall.

Google said during its I / O developer conference in May that the The Android TV operating system had reached an installation base of 80 million active devices per monthBut it didn’t break down how many consumers streamed through Roku and Fire TV’s rival, Google TV for Chromecast, which runs Android TV OS under the hood. Instead, Google combined that figure with the many Android TV OS devices on the market that include those offered by other streaming device brand partners and TV service providers, meaning the number also included set-top boxes and set-top boxes. operator-level, which is a different kind of market.

The company said the new features are available now on the Google TV app for Android in the US, but cannot offer a timeline for other platforms or international expansion.


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