Noetic Cyber ​​Emerges from Stealth with $ 15 Million Led by Energy Impact Partners – TechCrunch


Noetic Cyber, a cloud-based continuous cyber asset Management and controls platform, launched from stealth with a $ 15 million Series A funding round led by Energy Impact Partners.

The round was also backed by existing Noetic investors, TenEleven Ventures and GlassWing Ventures, and brings the total amount of funds raised by the startup to $ 20 million after an initial round of $ 5 million. Shawn Cherian, a partner at Energy Impact Partners, will join Noetic’s board, while Niloofar Razi Howe, the investment firm’s senior operating partner, will join Noetic’s advisory board.

“Noetic is a true market disruptor, offering an innovative way to address cyber asset visibility, a growing and persistent challenge in today’s threat landscape,” Howe said.

The Massachusetts-based startup claims to be taking a new approach to the cyber asset management problem. Unlike traditional solutions, Noetic is not agent-based, but uses API aggregation and mapping to extract information from multiple IT and security management tools.

“What makes us different is that we’re putting orchestration and automation at the heart of the solution, so we’re not just showing security leaders that they have problems, we’re helping them fix them,” Paul Ayers, CEO and co-founder of Noetic Cyber ​​tells TechCrunch.

Yesterday he was previously a senior executive at PGP Corporation (acquired by Symantec for $ 370 million) Y Vormetric (acquired by Thales for $ 400 million) and founded Noetic Cyber ​​with Allen Roger and Allen Hadden, who have previously worked at cybersecurity vendors, including Authentica, Abductor and Axent. All three were also an integral part of the development of Resilient Systems, which was acquired by IBM.

“The founding team’s experience in the security, orchestration, automation and response market gives us unique expertise and experience to make automation a key pillar of the solution,” said Ayers. “Our model gives you the certainty to make automation possible, the goal is to continually find and fix problems, bringing assets back to a safe state.”

“Technology development has been affected by the current cyber landscape and pandemic, as some of the market drivers that we have seen around the adoption of cloud services and the increased use of unmanaged devices by of remote workers, are driving a great need for accurate cyber asset discovery and management. “

The company, which currently has 20 employees, says it plans to use the newly raised funds to double its workforce by the end of the year, as well as increase its go-to-market capacity in the US and UK to grow its client. core and revenue growth.

“In terms of technology development, this investment allows us to continue adding development and product management talent to the team to build our cyber asset management platform,” Ayers said.

“The beauty of our approach is that it allows us to easily add more applications and use cases in addition to our core asset management and visibility model. We will continue to add more connectors to support customer use cases and will launch a full suite of controls to market later in 2021, as well as a community edition in 2022. “


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