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Hello and welcome to Daily Crunch for September 3, 2021. As noted yesterday, most of TechCrunch has the day off, so today’s newsletter is a little a little different than usual.
Above, let’s talk about early stage startups. The TechCrunch team spent time this week cataloging a series of startups from the Y Combinator marathon demo day, with our notes covering all the presentations. since the first day and Day two. We also pulled our favorites in two batches, in case you wanted to avoid the full download and want to jump straight for The interesting aspects.
But that is not all. We also inquired into group trends and took to Twitter Spaces to chat about what we saw. Of course, Y Combinator is a single accelerator, but given its huge cohort sizes, we pay particular attention to the trends its startups detail.
Behind us, let’s take a moment to highlight some great things from the new TechCrunch reporters:
Finally, Disrupt is coming. So make sure you have a ticket. As it is a virtual event, they are cheaper than in previous years, despite the fact that the event may have its the strongest content list ever. They were excited!
With that, let’s go to the weekend, a long one here in the States, and get some rest. What a week in the world in general and in our niche focused on startups. I’ll take the whole week off, but I’ll leave the Daily Crunch in your very capable hands. Greg Kumparak |. – Alex
Use cohort analysis to drive smarter startup growth
Cohort analysis is a basic tool for startups that need to better understand customer behavior, but many early-stage companies miss it.
Grouping users into “groups” is common practice in most startups, but a robust cohort analysis uncovers trends and missed opportunities that young companies can take advantage of.
Don’t wait to hire a marketing expert or consultant to begin this critical work: In a guest column, Jonathan Metrick, growth director for Sagard & Portage Ventures, offers a detailed example explaining the value of this type of analysis.
If you have questions after reading this comprehensive step-by-step, join us for a Twitter spaces Chat with Metrick on Tuesday, September 7 at 3 pm PDT / 6 pm EDT. For details and a reminder, follow @TechCrunch on Twitter.
(Extra Crunch is our membership program, helping founders and startup teams get ahead. You can sign up here.)
TechCrunch Experts: Growth Marketing
TechCrunch wants to help startups find the right expert for their needs. To do this, we are creating a short list of the top growth marketers. We’ve received great recommendations for growth marketers in the startup industry since we launched our survey.
We are excited to read more responses as they come in! Complete the survey here.
Join Danny Crichton and Mary Ann Azevedo on Tuesday, September 7 at 3 p.m. PDT / 6 p.m. EDT on Twitter spaces while talking to Jonathan Metrick about fintech and growth marketing.