Teach on anything that could help your ideal customer but that still relates to your business in some way. Check out HoneyBook’s Reels and Rising Tide’s Reels for inspiration. Show how your product or service is different from the rest. Set yourself apart from others with a little creativity.
A half-billion people use @Instagram #Stories every day. Your brand can’t ignore them, says @OlgaRabo via @CMIContent. It’s not just brilliant for holiday & real estate posts.
Social media needs eyeballs to thrive and followers make that possible. Statistics revealed that in 2015, for every 100 followers you have, you get 3 visitors for every post made, but that number has reduced to 2 over the last 5 years. However, I don’t recommend this approach unless you have a huge following. There’s nothing more annoying to hotel owners than a fake influencer asking for a free stay. No matter what you sell, your potential customer is probably there. However, it’s important to find your niche and look at the competition by searching for hashtags and keywords you want to target.
Brands that register on the platform can first attract their regular clients and then start to increase the number of followers too. I know it’s tempting to buy followers or likes when it feels like everyone else is doing it with no repercussions. As Instagram is becoming saturated with “influencers”, companies and users are becoming much more savvy about determining the authenticity of accounts. Read more about https://shiftedmag.com/tips-for-getting-10k-instagram-followers/ here. It’s better to have a smaller number of real and engaged followers.
A hashtag with 1 million posts gets about 400 new posts per day. This means every 3-4 minutes, there is a new post and your post will drop further down in the recent grid. This means that after only 27 minutes, your post won’t be shown on the initial recent grid anymore and someone looking up this hashtag would need to scroll to see your post. I have been using Lightroom to edit all my photos and even created my own preset which I will be giving away to all my readers soon ! If you are looking to test Lightroom yourself, sign up here. If you are all about empowering women, your brand could be to share motivating messages targeted towards women.